Customer targeting analyst

Chennai, India

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Key information

Date live: 11/22/2024

Business Area: Physical Operations

Area of Expertise: Technology

Contract: Permanent

Reference Code: JR-0000023349

It’s happening at Barclays.

Be a part of a place where challenges are measured in billions, qubits and nanoseconds. Build your career in an environment where we’re advancing machine learning, leveraging blockchains, and harnessing FinTech. Working in Barclays technology, you’ll reimagine possibilities: learning and innovating to solve the challenges ahead, delivering for millions of customers.
We are shaping the future of financial technology.
Why not join us and make it happen here?

Where will you be located?

Explore locations

Join us as a "Customer targeting analyst" at Barclays, where you'll spearhead the evolution of our digital landscape, driving innovation and excellence. You'll harness cutting-edge technology to revolutionize our digital offerings, ensuring unapparelled customer experiences.

To be a successful "Customer targeting analyst", you should have experience with (Mandatory)

Knowledge and practical experience of 2 to 5 years with Base SAS, SAS Macros and SQL. Proficient in SAS programming languages, with familiarity in SAS Enterprise guide. Develop, maintain and optimize SAS programs for data manipulation and reporting. Support and enhance existing SAS solutions, ensuring they meet evolving business requirements. Remain informed about the latest developments in SAS technologies and analytics methodologies. With support from your line manager, understand campaign and technical delivery options and impacts. Document all work to a high standard with re-purpose/governance and controls adherence.

Some other highly valued skills may include (Mandatory):

Good planning and organisational skills - managing priorities across a range of projects/campaigns to ensure timely delivery.
Strong analytical and problem-solving skills.
High attention to detail and quality of work.
Proven stakeholder management expertise.

Desirable skills/Preferred Qualifications (Not mandatory):

Practical experience with Hadoop databases or AWS, ideally in a commercial environment.
Microsoft Excel to an advanced level.
Knowledge of Data Privacy and Direct Marketing legislation.

Location: Chennai

Purpose of the role

To build and maintain the systems that collect, store, process, and analyse data, such as data pipelines, data warehouses and data lakes to ensure that all data is accurate, accessible, and secure.

Accountabilities

Build and maintenance of data architectures pipelines that enable the transfer and processing of durable, complete and consistent data.
Design and implementation of data warehoused and data lakes that manage the appropriate data volumes and velocity and adhere to the required security measures.
Development of processing and analysis algorithms fit for the intended data complexity and volumes.
Collaboration with data scientist to build and deploy machine learning models.

Analyst Expectations

To meet the needs of stakeholders/ customers through specialist advice and support
Perform prescribed activities in a timely manner and to a high standard which will impact both the role itself and surrounding roles.
Likely to have responsibility for specific processes within a team
They may lead and supervise a team, guiding and supporting professional development, allocating work requirements and coordinating team resources. They supervise a team, allocate work requirements and coordinate team resources.
If the position has leadership responsibilities, People Leaders are expected to demonstrate a clear set of leadership behaviours to create an environment for colleagues to thrive and deliver to a consistently excellent standard. The four LEAD behaviours are: L – Listen and be authentic, E – Energise and inspire, A – Align across the enterprise, D – Develop others.
OR for an individual contributor, they manage own workload, take responsibility for the implementation of systems and processes within own work area and participate on projects broader than direct team.
Execute work requirements as identified in processes and procedures, collaborating with and impacting on the work of closely related teams.
Check work of colleagues within team to meet internal and stakeholder requirements.
Provide specialist advice and support pertaining to own work area.
Take ownership for managing risk and strengthening controls in relation to the work you own or contribute to. Deliver your work and areas of responsibility in line with relevant rules, regulation and codes of conduct.
Maintain and continually build an understanding of how all teams in area contribute to the objectives of the broader sub-function, delivering impact on the work of collaborating teams.
Continually develop awareness of the underlying principles and concepts on which the work within the area of responsibility is based, building upon administrative / operational expertise.
Make judgements based on practise and previous experience.
Assess the validity and applicability of previous or similar experiences and evaluate options under circumstances that are not covered by procedures.
Communicate sensitive or difficult information to customers in areas related specifically to customer advice or day to day administrative requirements.
Build relationships with stakeholders/ customers to identify and address their needs.

All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.

Barclays welcomes applications from all candidates and is committed to ensuring reasonable adjustments (accommodations) are put in place to allow for a fair and inclusive recruitment process. For more information and how to request one, please review Adjustments to the recruitment process.

We’re a global, vital and highly respected financial organisation with an inspiring Purpose. Operating in 39 countries and employing around 100,000 people across the world, we help communities, individuals and businesses thrive. And we’ve created financial solutions and technology that the world now takes for granted. A career with us can offer incredible variety, depth and breadth of experience, and the chance to learn from some of the best minds in technology and finance.

To find out more about Barclays' strategy please click here.

Barclays offers a diverse, inclusive and engaged culture. A place where people can bring their whole selves to work and be respected for who they are, valued for what they do and celebrated for their contribution to our business and our community.

We are an equal opportunity employer and opposed to discrimination on any grounds. It is the policy of Barclays to ensure equal employment opportunity without discrimination or harassment on the basis of race, colour, creed, religion, national origin, alienage or citizenship status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law.

Barclays is required by law to confirm that you have the Legal Right to Work in any role that you apply for. If you currently hold a work visa sponsored by Barclays, or you would require sponsorship from Barclays, you must declare this as part of your application. Sponsored visas are role and entity specific and any changes must be reviewed. It is important that you ensure you are working on the correct visa at all times. Failure to accurately disclose your visa status or Legal Right to Work may result in your application or any employment offer being withdrawn at any time.

To find out more about Barclays' strategy please click here.

Who succeeds in
Tech at Barclays?

For a career with us, you need to be prepared to take big steps forward, curious to face the challenges ahead, and driven to focus on the outcomes. We need people with the Barclays mindset to make it happen here.

What you'll get in return

Competitive holiday allowance

Life assurance

Private medical care

Pension contribution

Our technology

Supporting our 48 million customers and clients worldwide takes a lot of forward thinking. It means harnessing technology to support the economy. It means making a difference to people’s lives. And it requires the maintenance and development of a global, technological infrastructure. At Barclays, technology helps us keep transactions moving, manages data, and protects our customers. Join a world where your work creates unique moments of impact. Make it happen here.

This is Barclays Chennai

Barclays Chennai is one of our key strategic locations. It’s home to over 5,000 talented and passionate Barclays colleagues, across Finance, HR, operational and technology functions ensuring the bank’s technology and infrastructure runs smoothly.

Our Chennai office is well-equipped with innovative technology. It’s designed to be a vibrant and unique working environment for all.

We’ve an onsite medical clinic staffed by healthcare professionals. Our campus also features wellness rooms for relaxation and meditation.

Based at the DLF Cybercity Chennai estate, you can get a shuttle bus for easy commuting. We also provide child care services.

Our office is close to a variety of great places to eat, socialise, shop and be entertained. Everything you need within easy reach.

This is Barclays Chennai

A workplace of the future

Our Chennai office is well-equipped with innovative technology. It’s designed to be a vibrant and unique working environment for all.

Your wellbeing

We’ve an onsite medical clinic staffed by healthcare professionals. Our campus also features wellness rooms for relaxation and meditation.

Your commute

Based at the DLF Cybercity Chennai estate, you can get a shuttle bus for easy commuting. We also provide child care services.

More than just a workplace

Our office is close to a variety of great places to eat, socialise, shop and be entertained. Everything you need within easy reach.

Working flexibly

We’re committed to providing an inclusive culture and environment, that recognises and supports ways to balance your personal needs, alongside the professional needs of our business. Providing the opportunity for all our employees globally to work flexibly empowers each of us to work in a way that suits our lives, as well as enabling us to better service our customers’ and clients’ needs.

Our approach to working flexibly is designed to support you to balance your life and to accommodate diverse needs, whilst still allowing us to meet our business needs. If you’d like to request a flexible working arrangement, please discuss this with your hiring manager.

Hybrid working: Our approach to hybrid working ensures there’s the right balance of working alongside colleagues at our onsite locations, as required for each role. For business areas that offer a hybrid working experience, this will be in a structured way, where colleagues work at an onsite location on fixed, ‘anchor’, days of the week. Some roles may require full onsite working. Please discuss the working pattern requirements for the role you are applying for with the hiring manager.

We continue to embed and review our hybrid working environment and remain in a phase of testing and learning. This means that working arrangements could change, with reasonable notice, to align with the needs of our business.

Barclays is built on an international scale.

Our geographic reach, our wide variety of functions, businesses, roles and locations reflect the rich diversity of our worldwide customer base. All of which means we offer incredible variety, depth and breadth of experience. And the chance to learn from a globally diverse mix of colleagues, including some of the very best minds in banking, finance, technology and business. Throughout, we’ll encourage you to embrace mobility, exploring every part of our operations as you build your career.

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