Skip to main content

Important notice: Protect yourself from recruitment scams. Learn more.

?
Helpdesk
Click here to connect with our resourcing helpdesk team

Digital Assets Strategy VP

New York, United States

Apply for job

Date live: 11/03/2026

Business Area: Group Strategy and Transformation

Area of Expertise: Strategy

Contract: Permanent

Reference Code: JR-0000136084

Salary / Rate $ 150,000.00 - $ 210,000.00

Apply for job

Barclays Strategy

Join the Strategy team to develop strategic plans in collaboration with the Executive Leadership Team. You'll set the Environmental, Social, and Governance (ESG) strategy to ensure sustainable growth and alignment with ESG standards, positioning Barclays for long-term success.

See your commute

Explore locations

Join Barclays as a Digital Assets Strategy VP, where you will help shape the future of money, assets, and global financial markets. The Digital Assets Strategy team is responsible for shaping Barclays’ enterprise-wide approach to digital assets and coordinating priorities across businesses, technology, and control functions. As part of the Digital Assets Strategy team, you will help advance a global digital asset strategy across Barclays’ wholesale and consumer businesses, turning market insights and commercial opportunities into strategic recommendations backed by quantifiable business cases. You will work with senior leaders and cross-functional teams to challenge established thinking, build consensus, and translate strategic decisions into execution. This is an opportunity to influence what Barclays builds, funds and brings to clients across businesses and geographies.


To be successful as a Digital Assets Strategy VP, you should have:


  • Experience in both digital assets and financial services, with a good understanding of market developments, relevant use cases, business models, and practical implementation constraints
  • Execution focus with experience translating strategic recommendations into practical roadmaps, clear ownership, milestones, and measurable outcomes
  • Analytical financial capabilities, including experience sizing markets, evaluating commercial opportunities, building business cases, and assessing investment economics
  • Written and verbal communication skills, with the ability to understand complex topics in depth, explain them simply and draw out the strategic implications and decisions required
  • Demonstrated ability to operate independently through ambiguity, challenge established thinking and build alignment across senior stakeholders and cross-functional teams
  • Understanding of the regulatory, legal, risk and control considerations affecting the development and commercialization of digital asset products within a global financial institution.

Some Other Highly Valued Skills May Include:


  • Experience in corporate strategy, management consulting, banking, or a relevant digital assets or FinTech role, with the ability to structure ambiguous problems and develop clear strategic recommendations
  • An entrepreneurial mindset, with the ability to identify opportunities, work confidently without a defined playbook and move ideas from concept toward execution
  • Learning agility and the ability to respond quickly to market, technology, competitor, and regulatory developments
  • Executive presence and influencing skills, including the ability to communicate with clarity and conviction, constructively challenge senior leaders and build consensus across a global organization
  • Experience shaping client propositions, evaluating strategic partnerships, or assessing participation in industry initiatives
  • Experience working across business, technology, strategy, and control functions within a complex financial institution
  • Experience integrating agentic AI into day-to-day workflows to increase productivity, improve the quality and speed of work, and create greater team leverage.

You may be assessed on the key critical skills relevant for success in the role, such as risk and controls, change and transformation, business acumen, strategic thinking, digital and technology, as well as job-specific technical skills.


This role is located in New York, NY.


Minimum Salary: $150,000

Maximum Salary: $210,000


The minimum and maximum salary/rate information above include only base salary or base hourly rate. It does not include any other type of compensation or benefits that may be available.

Purpose of the role

Develop and challenge Group and business unit strategies, delivering measurable impact through high‑priority strategic projects with exposure to senior management across Barclays.

Accountabilities

  • Partner with senior stakeholders to solve complex business problems and inform key decisions. 

  • Shape enterprise-wide strategy across business units, balancing short- and long-term priorities. 

  • Structure ambiguous problems and deliver analytical insight, including financial modelling and market analysis. 

  • Monitor market trends and competitor activity to identify risks and opportunities. 

  • Communicate clearly and influence stakeholders through structured, compelling messaging. 

  • Contribute to team development and continuous improvement, including coaching junior colleagues where appropriate.

Vice President Expectations

  • To contribute or set strategy, drive requirements and make recommendations for change. Plan resources, budgets, and policies; manage and maintain policies/ processes; deliver continuous improvements and escalate breaches of policies/procedures..

  • If managing a team, they define jobs and responsibilities, planning for the department’s future needs and operations, counselling employees on performance and contributing to employee pay decisions/changes. They may also lead a number of specialists to influence the operations of a department, in alignment with strategic as well as tactical priorities, while balancing short and long term goals and ensuring that budgets and schedules meet corporate requirements..

  • If the position has leadership responsibilities, People Leaders are expected to demonstrate a clear set of leadership behaviours to create an environment for colleagues to thrive and deliver to a consistently excellent standard. The four LEAD behaviours are: L – Listen and be authentic, E – Energise and inspire, A – Align across the enterprise, D – Develop others..

  • OR for an individual contributor, they will be a subject matter expert within own discipline and will guide technical direction. They will lead collaborative, multi-year assignments and guide team members through structured assignments, identify the need for the inclusion of other areas of specialisation to complete assignments. They will train, guide and coach less experienced specialists and provide information affecting long term profits, organisational risks and strategic decisions..

  • Advise key stakeholders, including functional leadership teams and senior management on functional and cross functional areas of impact and alignment.

  • Manage and mitigate risks through assessment, in support of the control and governance agenda.

  • Demonstrate leadership and accountability for managing risk and strengthening controls in relation to the work your team does.

  • Demonstrate comprehensive understanding of the organisation functions to contribute to achieving the goals of the business.

  • Collaborate with other areas of work, for business aligned support areas to keep up to speed with business activity and the business strategies.

  • Create solutions based on sophisticated analytical thought comparing and selecting complex alternatives. In-depth analysis with interpretative thinking will be required to define problems and develop innovative solutions.

  • Adopt and include the outcomes of extensive research in problem solving processes.

  • Seek out, build and maintain trusting relationships and partnerships with internal and external stakeholders in order to accomplish key business objectives, using influencing and negotiating skills to achieve outcomes.

All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.

Barclays welcomes applications from all candidates and is committed to ensuring reasonable adjustments (accommodations) are put in place to allow for a fair and inclusive recruitment process. For more information and how to request one, please review Adjustments to the recruitment process.

We’re a global, vital and highly respected financial organisation with an inspiring Purpose. Operating in 39 countries and employing around 100,000 people across the world, we help communities, individuals and businesses thrive. And we’ve created financial solutions and technology that the world now takes for granted. A career with us can offer incredible variety, depth and breadth of experience, and the chance to learn from some of the best minds in technology and finance.

To find out more about Barclays' strategy please click here.

We are an equal opportunity employer and opposed to discrimination on any grounds. It is the policy of Barclays to ensure equal employment opportunity without discrimination or harassment on the basis of race, colour, creed, religion, national origin, alienage or citizenship status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law.

Barclays is required by law to confirm that you have the Legal Right to Work in any role that you apply for. If you currently hold a work visa sponsored by Barclays, or you would require sponsorship from Barclays, you must declare this as part of your application. Sponsored visas are role and entity specific and any changes must be reviewed. It is important that you ensure you are working on the correct visa at all times. Failure to accurately disclose your visa status or Legal Right to Work may result in your application or any employment offer being withdrawn at any time.

This role may be subject to enhanced governance arrangements. If successful, you may be required to comply with additional regulatory and compliance obligations, such as disclosure of personal trading activities and external interest/affiliations.

Further information on these requirements will be provided at a later stage of the process.

This is Barclays New York

New York is home to Barclays’ US headquarters. The Americas hub for our Corporate and Investment Bank: a community of over 4,500 dedicated colleagues who create opportunities and solve challenges for some of the world’s most important companies.

Located in the heart of Manhattan, gives you a convenient location for commuting with access to everything New York can offer.

Our wellness center is equipped with modern amenities, including fitness centres offering a variety of classes and services.

Our health center provides a range of services, including primary and urgent care, wellness exams, health coaching, and vaccinations.

Our office features a variety of sophisticated dining options, including a colleague restaurant and a private executive dining room.

This is Barclays New York

New York is home to Barclays’ US headquarters. The Americas hub for our Corporate and Investment Bank: a community of over 4,500 dedicated colleagues who create opportunities and solve challenges for some of the world’s most important companies.

Excellent location

Located in the heart of Manhattan, gives you a convenient location for commuting with access to everything New York can offer.

Focused on fitness

Our wellness center is equipped with modern amenities, including fitness centres offering a variety of classes and services.

Caring for your health

Our health center provides a range of services, including primary and urgent care, wellness exams, health coaching, and vaccinations.

Great places to eat

Our office features a variety of sophisticated dining options, including a colleague restaurant and a private executive dining room.

Multicultural ERGs at Barclays

Be you. Be valued. Belong.

We celebrate the unique perspectives and experiences each individual brings, believing our differences make us stronger and drive success.

You can learn more about our commitment to our colleague on our Inclusion and Opportunities page.

Learn more

Application Process

Your application

We’ll ask for information about you, your CV and cover letter.

1

Your assessment

Covering your behaviours and ability at work.

2

Your interview

Exploring your past experiences and skills.

3

Next step

We’ll request additional information so that you can complete our screening process

4
How to ApplyRead our FAQ's
Barclays

Working flexibly

We’re committed to providing a supportive and inclusive culture and environment for you to work in. This environment recognises and supports your personal needs, alongside the professional needs of our business. If you'd like to explore flexible working arrangements, please discuss this with the hiring manager. Your request will be reviewed in-line with the requirements of the role/business needs of the team.

Hybrid working

We have a structured approach to hybrid working, where colleagues work at an onsite location on fixed, ‘anchor’, days, as set by the business area. Please discuss the working pattern requirements for the role you are applying for with the hiring manager. Please note that working arrangements may be subject to change on reasonable notice to ensure we meet the needs of our business.

Barclays is built on an international scale.

Our geographic reach, our wide variety of functions, businesses, roles and locations reflect the rich diversity of our worldwide customer base. All of which means we offer incredible variety, depth and breadth of experience.
And the chance to learn from a globally diverse mix of colleagues, including some of the very best minds in banking, finance, technology and business. Throughout, we’ll encourage you to embrace mobility, exploring every part of our operations as you build your career.

Find more information

Related content

Related Jobs


Corporate Development Director (Risk Transfer)

Wilmington (United States), New York (United States)

29 Oct