Salesforce Tech Lead

Chennai, India

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Date live: Oct. 11, 2022

Business Area: COO & Functions

Area of Expertise: Technology

Reference Code: 90274380

Contract: Permanent/Regular

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Job Title: Salesforce Tech Lead

Location: Chennai

Understanding SFMC Platform and its management , campaign management process, managing end to end email campaign build and delivery on Sales force Marketing Cloud and also platform level projects on Salesforce

•Multi task across multiple projects and requirements

•Understanding the overall purpose of the Campaign management and Salesforce platform, and contribute in design, development, testing and maintenance of relevant components and integration with applicable data source systems

•Involve in test phases and work towards early resolution of defects and ensuring permanent fix

•Adherence to Barclays policies and standards

•The role will require work to be undertaken on multiple releases at a time, collaborating with Delivery Manager, Designers, and other developers as well as support Infrastructure teams during and for the release of software components within the project scope, ensuring quality and timeliness of the delivery.

What will you be doing?

•Technical development of campaigns in SFMC and projects on Salesforce

•Understand end to end process flow

•Understand user requirement and involvement in discussions with designers and Architects

•Adherence to Barclays coding standards and best practices

•Ownership of end to end process

•Help team work towards operational efficiency

•Implement solutions to prevent repetition of known issues/ risks and share knowledge of lessons learned

•Conduct testing to ensure successful deployment/ implementation of all developments or new applications.

•Work on POC’s

•Has an acknowledged area of expertise and understands how the team can deliver more effectively

•Good understading of business process

•Ad-hoc analytics based on the business needs

•Participate in Post Release Reviews to ensure all lessons learnt on technical things are documented and

incorporated in future releases/projects

•Identify key design/build issues and develop options and recommendations to resolve.

•Provide knowledge sharing and mentoring to junior members of the team.

•Partner with the other functions for technical related topics, and imbibe them into the deliverables.

•Provide technical training and requisite support to federated teams on Salesforce Marketing Cloud Platform

What we’re looking for:

Hands-on experience is required on below areas:

1.Salesforce Marketing Cloud Email Studio

a.Single & guided email send

b.Recurring email send

c.Autoamtion and journey sends

2.Scripting - AMPScript, SSJS, GTL

3.APIs - REST, SOAP API in SFMC

4.Marketing Cloud connect (MCC)

a.MCC package installation and Sales/service cloud configuration

b.Scope/non-scope user based configuration

c.Single send with MCC

d.Trigger send

5.Distributed Marketing (DM)

a.Install DM package

b.Config/ connect SF Sales cloud with SFMC

c.Setup Email & SMS for DM

d.Custom Trigger send

e.Journey email send using DM component

f.Bulk / Quick send componenet

g.Camapign Send & reporting

h.SF object customisation

6.Cloud pages

a.custom un/subscription center

b.standalone forms that posts data to Sales cloud

7.Mobile Studio

a.Configuration of Short/Long code for different countries

8.Contact builder

a.Contact creation

b.Attribute and population grouping

c.1-M, M-M data designs

9.Dynamic sender profile, From Address Management

10.Domain / subdomain management (understanding of SPF, DKIM, DMARC on delegated or custom domains)

11.User, Role Management, FTP account & Key management,

12.SQL, HTML, CSS

•Candidate must have majority of the following experience from Marketing cloud

•Email Studio

•Mobile Studio

•Mobile Push

•Journey Builder

•Automation Studio

•Data Extension, Segmentation

•Contact Builder

•Content Builder

•Advertising Studio lead capture

•Salesforce cloud basic knowledge

•Working on a number of tasks on a variety of different projects at the same time.

•Ability to build effective internal relationships

•Exposure to Banking and Finance domains

•Strong analytical skills including ability to provide observations and comment

•Able to solve problems and to understand relevance to the wider objective

•Awareness of innovative management information tools and systems

•Wider-thinking and problem solving – identifying and delivering reporting through own initiative.

•Strong reporting and communication skills

•Ability to work in high pressure, milestone driven project plan

•Use the Barclays Training portal to accelerate and maintain skills level, particularly the development of professional change skill sets

Skills that will help you in the role:

-Preferred candidate from either product based, Telecom, Banking.

-Should have good data skills – SQL, TD/ Oracle, – added advantage

-Certification from relevant technology provider (preferable)

Where will you be working?

•Chennai

Be More at Barclays

At Barclays, each day is about being more – as a professional, and as a person. ‘Be More @ Barclays’ represents our core promise to all current and future employees. It’s the characteristic that we want to be associated with as an employer, and at the heart of every employee experience. We empower our colleagues to Be More Globally Connected, working on international projects that improve the way millions of customers handle their finances. Be More Inspired by working alongside the most talented people in the industry, and delivering imaginative new solutions that are redefining the future of finance. Be More Impactful by having the opportunity to work on cutting-edge projects, and Be More Valued for who you are.

Interested and want to know more about Barclays? Visit home.barclays/who-we-are/ for more details.

Our Values

Everything we do is shaped by the five values of Respect, Integrity, Service, Excellence and Stewardship. Our values inform the foundations of our relationships with customers and clients, but they also shape how we measure and reward the performance of our colleagues. Simply put, success is not just about what you achieve, but about how you achieve it.

Our Diversity

We aim to foster a culture where individuals of all backgrounds feel confident in bringing their whole selves to work, feel included and their talents are nurtured, empowering them to contribute fully to our vision and goals.

Our Benefits

Our customers are unique. The same goes for our colleagues. That's why at Barclays we offer a range of benefits, allowing every colleague to choose the best options for their personal circumstances. These include a competitive salary and pension, health care and all the tools, technology and support to help you become the very best you can be. We are proud of our dynamic working options for colleagues. If you have a need for flexibility, then please discuss this with us.

More about working at Barclays

Our approach to hybrid working ensures there’s the right balance of working alongside colleagues at our onsite locations, as required for each role. For business areas that offer a hybrid working experience, this will be in a structured way, where colleagues work at an onsite location on fixed, ‘anchor’, days of the week. Some roles may require full onsite working. Please discuss the working pattern requirements for the role you are applying for with the hiring manager.

We continue to embed and review our hybrid working environment and remain in a phase of testing and learning. This means that working arrangements could change, with reasonable notice, to align with the needs of our business.

Barclays welcomes applications from all candidates and is committed to ensuring reasonable adjustments (accommodations) are put in place to allow for a fair and inclusive recruitment process. For more information and how to request one, please review Adjustments to the recruitment process.

We’re committed to providing an inclusive culture and environment, that recognises and supports ways to balance your personal needs, alongside the professional needs of our business. Providing the opportunity for all our employees globally to work flexibly empowers each of us to work in a way that suits our lives, as well as enabling us to better service our customers’ and clients’ needs.

Our approach to working flexibly is designed to support you to balance your life and to accommodate diverse needs, whilst still allowing us to meet our business needs. If you’d like to request a flexible working arrangement, please discuss this with your hiring manager.

We're committed to providing a supportive and simplified experience for our candidates throughout the application and assessment process. Here, you will find information about what to expect and some guidance around your assessment and interview.

While the application process depends on the role, there are some constant steps, which are;

Step 1 - Your application
Step 2 - Your assessment
Step 3 - Your interview
Step 4 - Next steps

We aim to create an inclusive work environment where everyone can reach their full potential. If you require any adjustments to our recruitment process, please click here to learn more.

Find out more information here.

Barclays offers a diverse, inclusive and engaged culture. A place where people can bring their whole selves to work and be respected for who they are, valued for what they do and celebrated for their contribution to our business and our community.
We are an equal opportunity employer and opposed to discrimination on any grounds. It is the policy of Barclays to ensure equal employment opportunity without discrimination or harassment on the basis of race, colour, creed, religion, national origin, alienage or citizenship status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law.

Barclays is required by law to confirm that you have the Legal Right to Work in any role that you apply for. If you currently hold a work visa sponsored by Barclays, or you would require sponsorship from Barclays, you must declare this as part of your application. Sponsored visas are role and entity specific and any changes must be reviewed. It is important that you ensure you are working on the correct visa at all times. Failure to accurately disclose your visa status or Legal Right to Work may result in your application or any employment offer being withdrawn at any time.

The Barclays Way

This is the spirit of Barclays. It’s why we exist, what we believe and how we behave. But most importantly, it’s how we make decisions, take action and get things done.

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